Novello Theatre London Boasting Its Remarkable Existence

Origin 

Novello Theatre

Novello Theatre London is one of the most remarkable theatres of London. Initially the theatre was built as a pair to the neighbouring Aldwych Theatre and services of notable theatre architect W.G.R. Sprague were hired for the designs of both the houses. The Waldorf hotel stood between the two venues and initially the building was named after the same. Today it is one of the prominent landmarks of Aldwych and is located at the ‘home of theatre’, the City of Westminster, London.

Name changes

The theatre like most of its counterparts in London has undergone many name changes. The theatre on its opening day was named the Waldorf Theatre and then the Strand Theatre in 1909. In 1911 it was renamed as the Whitney Theatre before again being known as the Strand Theatre in 1913. It was called the Strand until 2005, when its present owners decided to name it after Ivor Novello. The multi talented Novello resided in one of the flats about the venue from 1913 to his death in 1951. 

Remarkable Past

Craze of Mamma Mia Show

Having presence that span beyond a century now, the house has been the witness to performances by some notable artists and has been home to some splendid theatricals. The incredible black comedy Arsenic and Old Lace ran here for 1337 performances in 1940s, an outstanding number in comparison to the time. Sailor, Beware! also enjoyed a successful run here and staged 1231 performances in 1955. On the ill-fated day of American president Kennedy’s assassination, A Funny Thing Happened on the Way to the Forum debuted here and went to keep the auditorium booked for the following two years.

The incredible comical play by Alistair Foot and Anthony Marriott made its London debut here in 1971 and went on to play for full houses for over a decade before being transferred to the Garrick where it continued for another six years.  

It has undergone refurbishment many a times in its history, for the first time 1930 and then again towards the beginning of 1970s. 2005 marked its centenary year and the celebrations were marked with the extensive refurbishment of the house that elevated the seating capacity, taking it to 1,105. When the venue opened on 8^th December 2005, it hosted performances of the Royal Shakespeare Company’s annual season that went on for 4-weeks run and included performances of Twelfth Night, The Comedy of Errors, A Midsummer Night's Dream and As You Like It.

Currently running show

muiscal Mamma mia show

The theater is currently staging performances of the super-hit musical, the Mamma Mia Show . Watch the show to step into to the picturesque serene of Greece. The piece includes some smashing back catalogue numbers from ABBA and is suitable for audiences of all genres. The story features a mother daughter duo that is caught in past events and the girl’s search for her father. The serious plot has been brilliantly woven into a humorous one and the audience find it extremely difficult to control their laughter while watching the show.

Splendid cast, hilarious story, mesmerizing numbers, immensely talented creative team and the spell bounding charms of the Novello Theatre London, reasons are simply many to instigate you to visit the venue.