Novello Theatre London Exemplifying Grandeur, Redefining Theatre

One of the grand West End Theatres, Novello is located in Aldwych in the City of Westminster London. It was an era of theatres and many such grand entertainment venues were coming up in London. One trend that was followed those days was the edifices being built as twin. Novello Theatre was too built as a pair with the Aldwych Theatre and W.G.R. Sprague, the man who excelled in the art of designing the pairs, was called for designing these two as well.

When the venue opened it on 22^nd May 1905, it was called the Waldorf Theatre. In 1909, the house was renamed as the Strand Theatre and once more in 1911when it was called the Whitney Theatre. It was rechristened as the Strand Theatre in 1913 before being given its current name in 2005 by its present owners. Its present name has been in honour of Ivor Novello, the multi-talented theatre star of the twentieth century, who resided in one of the flats above the venue from 1913 until his death in 1951.

Some of the shows that have enjoyed grand success at the Novello theatre includes Arsenic and Old Lace, Sailor Beware!, A Funny Thing Happened on the Way to the Forum, No Sex Please We’re British and the currently running Mamma Mia.

The musical based on Catherine Johnson’s story has some of the greatest ABBA classics in the backdrop. Mamma Mia debuted at the Novello Theatre London on 6^th September 2012 following transfer from the Prince of Wales Theatre where it has enjoyed five years of spectacular run. A musical comedy, Mamma Mia show takes audiences for tour to the picturesque islands in Greece. Along with the mesmerizing title track, other ABBA classics that are a part of the show includes Does Your Mother Know, Dancing Queen, Super Trouper, Take a Chance on Me.